The Night Market launched to promote AMC Networks' successful adaptations of Anne Rice's Immortal Universe, Interview with the Vampire and the Mayfair Witches. By playing off the rules of immortal creatures, like vampires and werewolves, we launched an exclusive shop featuring exclusive products from Anne Rice's Immortal Universe opening from sunset to sunrise (7P - 7A).
CLIENT
AMC Networks
TYPE
Product Design / Digital Ads / Presentation Design
YEAR
2022
Looking towards the future through a new rendition of classics from Anne Rice's Immortal Universe. Diverse audiences crave human reliability, real-life backdrops, and romance in a fantastically complex world.
Through in-home and out-of-home ad banners, brand collaborations, and social reach, we unveil an exclusive store featuring show-branded merchandise.
Shop exclusive products only available in the dead of night.