AltaMed 55th
Anniversary
Gala

360 EVENT ACTIVATION

Celebrating 55 years of health equity, the AltaMed Anniversary Gala was a premier fundraising dinner dedicated to the non-profit's community-first mission. The evening highlighted AltaMed's rich history, its commitment to closing cultural gaps in healthcare, and the vital support programs that ensure underserved communities receive the quality, accessible care they deserve.

To capture the weight of this milestone, the event's visual presence needed to balance formal elegance with the organization's warm, grassroots origins. With the creation of a special 55th anniversary logo, the milestone is celebrated not just through this event but also utilized on all collateral throughout the year. Every piece of design collateral, from the initial invitations to AltaMed’s history timeline towers, was crafted to guide attendees through AltaMed's decades of growth. The visual system combined sophisticated typography with culturally resonant details, creating an atmosphere that felt highly celebratory while remaining deeply connected to the people the organization serves. 

CLIENT
AltaMed Health Services

TYPE

Brand Identity

Print Production

Experiential Design

Presentation Design

Brand Merchandising